The IoT is having a growing impact on consumer channels such as retail, utilities, telcos, insurance, and others work to embrace a new wave of connected devices.
These connected devices generate data that will support exciting new services and introduce novel ways to engage consumers and, potentially, generate new revenues. The consumer drivers are simple; this new connectivity will make our homes safer, more energy efficient, and easier to manage. Who does not want that?
However, the IoT is a challenging and disruptive technology that will shift the balance of power in many industries so many businesses are struggling to adapt their plans to exploit the opportunity or defend against the threat posed by new entrants.
For those businesses working in the Smart Home and IoT space, the Parks Connections Conference in Amsterdam on the 13/14 Nov www.parksassociates.com/events/connections-europe is an event not to be missed. At EAS, we help companies develop strategies for the consumer IoT and smart home and we would be happy to meet at the show and explain how we might be able to help your plans.